Esri Unleashes Cutting-Edge ArcGIS Reality 3D Technology to Map the World in Stunning Detail

As the world becomes more dependent on aerial imagery to gather vital information and insight, the demand for advanced technology capable of capturing and transforming static images into dynamic digital representations of reality continues to grow. Recognizing this need, Esri, the global leader in location intelligence technology, has launched ArcGIS Reality, a suite of cutting-edge tools that allow organizations across multiple industries to create highly accurate and up-to-date maps and 3D models derived from aerial imagery.

ArcGIS Reality is a family of products designed for site, city, and countrywide reality mapping, utilizing the new ArcGIS Reality Engine. This includes ArcGIS Reality for ArcGIS Pro, a new extension of Esri’s flagship desktop GIS software, which allows users to input images from drones or crewed aircraft to generate 3D outputs for reality mapping. Additionally, ArcGIS Reality Studio offers a focused application for reality mapping entire cities and countries, with a map-centric intuitive interface for high production efficiency and survey-grade representations of reality. The suite also includes Site Scan for ArcGIS, Esri’s cloud-based end-to-end reality mapping software for drone imagery, as well as ArcGIS Drone2Map, a desktop application focused on reality mapping from drone imagery, which enables offline processing and in-the-field rapid mapping.

“Digital twins have become a critical tool for many industries, and to be effective they rely on highly accurate and up-to-date maps and 3D models derived from imagery,” said Jack Dangermond, Esri founder and president. “We are proud to offer this new family of products to professionals around the world who are digitizing our reality to help us all better understand it, whether their operations are large or small, local or global.”

As the aerial imaging market is expected to grow from $1.4 billion in 2017 to over $4 billion by 2025, ArcGIS Reality will play a crucial role in supporting this expanding cross-industry trend and shaping the future of digital twin technology.

To learn more about Esri’s ArcGIS Reality, visit esri.com.

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